Be part of London’s unique summer
If you are looking for a cheap city break to recharge the batteries during 2012 then there is no need to go searching for the passport and change your currency.
Why swim against the tide when the world will be flooding in to the British capital this year?
Simply booking a cheap hotel in London will put you at the heart of the action this summer, situating you in a location more ideal than India or happening than Hong Kong.
Kurt Janson, policy director at the Tourism Alliance, said that a holiday in the UK has many advantages over foreign alternatives.
"At the moment, it is a good value destination to take holidays in. Throughout 2011 – final figures are still to come – but it looks as though there is going to be a 14 per cent increase on domestic tourism," he stated.
Mr Janson explained that this was partly due to the tough economic climate that us Brits are currently experiencing.
But he argued that a 14 per cent increase also directly contradicted slow growth in the UK.
Mr Janson believes that the rise in tourism in the British Isles is simply because it offers holidaymakers a fantastic opportunity to enjoy a good time.
And if there was anyone thinking about staycationing, then this year was certainly the time to realise those ambitions.
London will host two of the world's biggest events in the summer, both likely to once-in-a-lifetime celebrations.
"[We are] certainly expectant to see a boost over the Diamond Jubilee," said Mr Janson and he expects that the Olympic Games will also have a big impact.
It may be some time before a monarch reigns for 60 years and the country hosts another international sporting event in the same summer, so now is the time to book that hotel in the capital.



